Every Occasion. The Perfect Gift.
Omniya List is a premium social gifting and wishlist platform engineered to make the wishlist registry process seamless, social, and entirely free of duplicate gift purchases. We designed and built their real-time sync engine, high-performance mobile application, and cloud infrastructure, driving 92% viral loop growth.
Duplicate bookings & collision friction on social wishlists.
Real-time Event-Driven lock reservation engine.
100% collision-free syncing with 92% viral growth.
Every Occasion.
The Perfect Gift
Create, share, and manage wishlists for every special moment
Client Overview
Omniya List is a premium social gifting and wishlist platform engineered to make the wishlist registry process seamless, social, and entirely free of duplicate gift purchases.
By integrating collaborative registry lists, realtime reservation lock mechanisms, and direct e-commerce catalog sync, the app transforms traditional gifting from a chore into a collaborative celebration.
Delaine Technologies collaborated with Omniya List to build their scalable real-time sync engine, high-performance mobile application, and cloud infrastructure, driving 92% viral loop growth during high-traffic holiday seasons.
Industry
Social Gifting & Collaborative Registry Platform
Location
Dubai, United Arab Emirates
Our Services Provided
1
Conceptualization
Gift Registry Architecture & Flow
2
Product Design
High-Fidelity Social Gifting UI/UX
3
Development
Real-Time Reservation Engine
4
Launch & Scale
Edge CDN Asset Optimization
The Challenge
As Omniya List developed its social gifting registry, key engineering challenges had to be tackled:
Preventing duplicate gift bookings and double purchases by syncing state changes under 100ms.
Ensuring high reliability and low latency during peak shopping and holiday seasons (e.g. Christmas, Eid).
Building an intuitive, collaborative sharing system for wishlists across iOS and Android.
Our Solution
Delaine Technologies designed and engineered a robust, real-time registry app ecosystem:
Event-Driven Lock Engine: Created an active-lock reservation backend that prevents dual gift purchases with 100% accuracy.
Elixir & Redis Scaling: Set up distributed cache memory layers to maintain sub-100ms latency even during massive traffic spikes.
Elegant Collaborative UX: Developed a pastel-themed, mobile interface allowing seamless wishlist sharing and guest interaction.
Technologies We Use
Impact
92%
Increase in viral growth through social wishlist sharing.
100%
Elimination of double-purchase conflicts on wishlists.
<100ms
Wishlist reservation sync latency.
4.8/5
Increase in user satisfaction rating.
Delaine Technologies did an incredible job taking our social wishlist concept and turning it into a beautiful, secure, and fast application. Their engineering expertise helped us design a zero-collision reservation engine that has completely eliminated double-purchasing issues. Since launch, our user base has expanded across the region with viral referral loops, and platform availability has remained solid at 99.9%. Working with them felt like a true extension of our founding team.
Co-Founder & CEO, Omniya List