Problem → Solution → Impact
How We Helped Daeem Reduce Delivery Wait Times
Saudi's #1 Food Delivery and Dining App
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Client Overview
Daeem is a food delivery platform connecting customers with local restaurants. As order volume grew, they needed infrastructure that could handle thousands of concurrent orders without slowing down, along with better driver routing and real-time tracking. They partnered with Delaine to rebuild their technical foundation for the next stage of growth.
Industry
Food & Logistics
Location
Saudi Arabia
Our Services Provided
1
System Architecture & Strategy
2
UI/UX Design
3
Full-Stack App Development
4
Performance Testing & Launch
The Challenge
Legacy codebase causing app latency during peak order hours.
Inefficient driver routing leading to longer delivery times.
A fragmented interface contributing to cart abandonment.
Our Solution
Rebuilt the backend for better performance under peak load.
Deployed an algorithmic routing engine to optimize driver dispatch.
Redesigned the UI/UX for a simpler ordering flow.
Integrated real-time GPS tracking for accurate delivery updates.
Technologies We Use
Impact
38%
Faster deliveries.
25%
Increase in daily active users.
30%
Higher customer retention.
40%
Boost in average order value.
Partnering with this team has been a game-changer for our business. We had been struggling to bring down our delivery times without compromising on quality, and within just a few months, they completely transformed our operations. Their deep understanding of both technology and the food delivery industry meant they could suggest improvements we hadn’t even considered. From revamping our app’s user experience to optimizing our backend logistics, every step was executed with precision and care. Today, our customers enjoy a faster, smoother ordering experience, and we’ve seen a measurable boost in repeat orders and customer satisfaction. This wasn’t just a service provider for us — it felt like having an in-house innovation partner who genuinely cared about our growth
CEO, Daeem Delivery